This is one of my favourites ads I did for the Biotech industry. The product is a biochemical test that detects the DNA of foodborne pathogens or spoilers.

In this example the contamination with Clostridium botulinum – an often occuring pathogen for canned food – causes the bulging of the tin, making it wrinkle-free. But the botulinum toxin (Botox) is not wanted here…

Below you find another version in a different format.   

tins with Clostridium botulinum advertisement

Project: Creative Advertisement for the Biotech Industry

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